About Us

  • Dream Project was established in 2007 with the aim of contributing to the development and growth of Türkiye’s MICE and tourism sector, as well as fostering unity and communication within the industry. Following the well-recognized ACE of M.I.C.E. Exhibition and ACE of M.I.C.E. Awards, in 2023 another major event was added: the Istanbul Tourism Fair.

  • The event is organized with the purpose of acquiring new customers and markets through its professional hosted buyer program, strengthening unity, solidarity, and motivation within the industry through networking nights, and raising the quality standards of the sector through summits, workshops, and seminars.

  • With great excitement, Dream Project successfully added the Istanbul Tourism Fair (ITF) to the long-standing fairs and events it has been organizing in the tourism and MICE sector. On October 4–5, 2023, ITF brought together global tourism leaders. The fair hosted 200 exhibitors and welcomed 13,500 professionals. From the Americas to Japan, from Africa to the Middle East, and from Europe to Asia, including the Baltics and Eurasia, 250 international buyers from 50 countries held 6,500 B2B meetings. New products and services were introduced to leading travel agencies and operators sending the highest number of tourists and groups to Türkiye, thereby setting the roadmap for tourism in 2024 on a broad platform.

  • The second edition of the Istanbul Tourism Fair took place on October 9–10, 2024 at the Yenikapı–Eurasia Show and Art Center. The event hosted 15,000+ tourism professionals, welcomed buyers from 37 countries, and featured the participation of over 200 exhibitors. Within the scope of the Tourism Summit and Gastro Travel Summit, 150 speakers addressed the industry under 29 different topics, sharing solutions and new trends with sector representatives. On the evening of September 25, participants enjoyed an unforgettable night at the ITF Gala Party held at Swissotel The Bosphorus.

  • The Istanbul Tourism Fair (ITF) brought together the global giants of the tourism industry on September 25–26. A total of 314 exhibitors participated in the fair, which was visited by 16,500 industry professionals. From America to Japan, Africa to the Middle East, Europe to Asia, and from the Baltics to Eurasia, 450 international buyers from 50 countries conducted 7,500 B2B meetings. Participants, consisting of leading travel agencies and tour operators that send the highest number of tourists and groups to Türkiye, had the opportunity to discover new products and services, shaping the roadmap for tourism in 2026.

    Don’t forget to book your stand for the 4th Istanbul Tourism Fair, taking place on September 24–25, 2026!

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